See the forest and the trees
Our broad and comprehensive big picture perspective allows us to build an overall view of your situation, taking into account all the details and nuances. Our mindset allows us to see the larger context and implications of decisions and strategies, and to provide assessment, solutions and support tailored to the unique challenges of each brand and business we serve.
Support to suit your needs
Strategic Marketing - Comprehensive Communications - Interim Leadership
Problem Solving
Complex problems require fresh perspectives. We help you see issues, opportunities and solutions in a whole new way.
Strategy Building
Your marketing and communications efforts require establishing vision and careful strategizing. We help you align diverse interests toward a common goal.
Interim Support
We provide rapid deployment of expertise, objectivity, strategic planning and execution, cost-effective solutions, and knowledge transfer.
Alata
Alice
Open Sans
Noto Sans
Bebas Neue
Great Vibes
Rock Salt
Exo
Belgrano
Overlock
Cinzel
Indie Flower
Staatliches
Roboto Slab
Lato
Noto Serif
Open Sans
Montserrat
Ubuntu
Rubik
Delius
Amiri
Montserrat
We are a strategic marketing and communications consultancy.
We work with mid to large brands and businesses, as an adjunct to your team.
Our Expertise
Strategy
- Marketing
- Communications
- Brand
- Positioning
- Advertising
- Messaging
- Content
- Resource Allocation
- Annual Planning
- Brand Plans
Digital
- Digital Transformation
- Advanced Technologies
- Performance Marketing
- Customer Acquisition
- Customer Journeys
- Social Media
- KPI reporting
- Data / Analytics
Communications
- Media Management
- Public Relations
- Board
- Crisis
- Internal
- Corporate
- Investor
- Presentations
Organization
- Assessment
- Structure
- Organization
- Talent Capabilities
- Processes
- Coaching & Mentoring
- Interim Staffing
Jeannine D'Addario
Jeannine D’Addario is an experienced Chief Marketing and Communications Officer with a proven history of creating and empowering strategic marketing efforts and developing brand identities based on insights and data. She has extensive experience leading accelerated transformations and marketing strategies as a CMO for Whole Foods, Guitar Center, and Stanford University. Her illustrious career includes marketing leadership at The Walt Disney Company, Pepsi Cola and Coors Brewing Company where she shepherded brands, marketing and synergy efforts to great success. She has also led large-scale marketing and communications initiatives with clients including the LA Dodgers, Applebee's, and NCBUniversal / Dreamworks. An authentic problem-solver, Jeannine brings a proven, consumer-centric approach to delivering profitable growth while aligning organizations with divergent interests toward a common goal.
Let's Chat
How can we help you?
Bainbridge Island, Washington
Pacific Time
818-599-1174
CONTACT
ContactUs@BigPictureLLC.org
Copyright BIG PICTURE 2021